How MEDA Has a Hand in Building Generational Wealth, Place and Power for Latinos

Since 1973, MEDA has been strengthening Latino and immigrant families in San Francisco’s Mission District. Our nonprofit has now moved beyond that neighborhood’s borders, as we are sharing our models across the land.

Behind it all is what drives our work building equity through Latino wealth, place and power: our mission, vision, core values and five results for the community.

Rooted in the Mission and focused on San Francisco, MEDA’s mission is to strengthen low- and moderate-income Latino families by promoting economic equity and social justice through asset building and community development.

We envision generations of Latino families with sufficient financial assets to thrive, and the ability to call San Francisco their permanent home. Inspired by the past and present life of the Mission District, families are rooted in vibrant, diverse and forward-thinking communities, have opportunities to grow and are actively engaged in the civic and political life of their neighborhoods and the institutions that affect their lives.

In working to achieve our mission, MEDA has identified several core values that we strive to reflect in all of our activities.

  • Community-Focused
    We do work that addresses the actual needs of our community. We ensure that our services add real value 
and are provided in a culturally and linguistically appropriate manner.
  • Collaborative
    We do work in partnership with others for greater impact. We understand that our community has multiple needs and harness the collective expertise of staff, community groups, clients and other stakeholders to address those needs holistically.
  • Adaptive Leadership
    We operate and succeed in situations where there are no answers, set procedures or adequate strategies that have been developed. Given the circumstances, we organize our volunteers, staff, board and partners to work together, problem solve and find new solutions that will succeed.
  • Impact-Driven
    We embrace a data-driven culture and measure and communicate our impact. Our results-driven approach builds stronger relationships with the community and other stakeholders and leads to greater change in the community we serve. We assess the needs of the community and evaluate the effectiveness of our services to remain relevant and impactful.
  • Fairness and Equity
    We value equity and fairness in how we work together, in our relations with our community and in the society we aim to help create. Our efforts toward fairness and equity empower our community to thrive.

In working to achieve our mission, MEDA has identified several results that we strive to achieve in all of our activities.

Result 1: Families are financially thriving
Result 2: Families have affordable and stable housing
Result 3: San Francisco’s Latino residents are decision-makers in the institutions and political systems that affect their lives
Result 4: Children and youth succeed in school
Result 5: The Mission is a strong and supportive community for Latino residents, businesses and institutions


Photo by Aditya Romansa on Unsplash.

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